Young Travelers Are Embracing ‘Glowbirding’ to Escape Winter Blues—Here’s Exactly How (and Where) to Do It, Too

When you hear the word “snowbird,” you likely think “retiree.” For years, before remote work became more widespread, the only ones with the privilege to relocate for the chilly dregs of winter were those no longer tethered to an in-person office—usually the over-65s who had already waved goodbye to corporate life. But increasingly, some digital nomads can complete their 9-to-5s with just a laptop, Internet connection, and the willingness to hop on Zoom at an unholy hour just to keep the off-time more satisfying. As the seasons shift, VRBO reports that many Gen Z-ers and Millennials have started doing as the snowbirds do and ditching their (possibly freezing) states for tropical temps, boosted mental health, and better wellness outcomes by booking extended stays in warmer destinations. Who says we have to stick around for the sunlight blues?

Enter, glowbirding, which is similar to traditional snowbirding, but with a wellness twist. If you talk to a glowbird, they’re likely more focused on wellness itineraries or physical activity to improve their mental health during the darkest days of the year. “The ‘snowbirding’ trend has been popular amongst older demographics for years as a means to escape harsh winters,” says Connor Smith, vice president of masterbrand strategy and awareness of IHG Hotels and Resorts. “What we’re seeing now is an increase in interest amongst younger travelers who are also tired of the cold. But [this travel] isn’t just about finding warmer weather, it’s also a way to manage seasonal affective disorder.”

Seasonal affective disorder (SAD), is a mental health condition that causes symptoms of depression typically during fall and winter seasons in climates where the days are shorter and colder. Glowbirding is all about cultivating emotional stability while escaping the cold weather during the 4-5 months per year in which affected individuals notice winter’s chilling effects on mood. It can be empowering to know your negative thoughts and feelings are cyclically related to the climate rather than factors related to you—why not skip it entirely?

If the sun dimming around 5 p.m. or—oh gosh—closer to 4 p.m. is starting to make you moody, consider a daydream beyond hibernation mode and join the flocks of young travelers seeking the sun. Here’s everything you need to know about glowbirding, and where to try it yourself.

The benefits of glowbirding

We often forget that we’re not meant to operate at full capacity throughout the entire year. Just like our body follows circadian rhythms throughout the day and night, we also operate seasonally. Sure, maybe not to the extent as the napping black bear hoarding snacks in their den, but studies do point to us needing more sleep and rest during winter, which is why some of us might feel withdrawn and become more introverted.

That’s where glowbirding comes in. First, planning a trip can be beneficial to your mental health. Just the anticipation of the impending winter blues can often be just as harmful as the season itself and can trigger preemptive seasonal affective disorder.  On the flip side, anticipating your sunny escape can flood your brain with dopamine and other feel-good neurotransmitters that boost your mood and energy, according to studies and surveys conducted by researchers from the Institute for Applied Positive Research.

Secondly, sunny destinations tend to be hubs of physical activity. On clear, warm days, people in these locales can warmly enjoy outdoor activities, whereas folks in frosty climates might feel restricted to gyms and indoor studios—which can quickly book up and crowd. Claiming a spot in a workout class ahead of time is nice in theory, but suffering a hefty cancellation fee because your bod just wasn’t feeling it after a long day at work? Dislike.

Glowbirds, meanwhile, may benefit from not feeling as restricted while keeping up with their exercise or wellness regimen year-round—whether simply in a climate that encourages them to stay outside for longer or in a culture focused on surfing, yoga, or another active pursuit.

Glowbirds tend to travel from January to March; for that reason, they may also benefit from enjoying warm weather destinations before the spring-breakers drive up prices and reduce availability at hotels, and vacation rentals. In response, resort properties and platforms like VRBO are shifting their offerings and advertising too, whether looking to appeal to solo travelers, offering group trip options, or adjusting exclusive wellness amenities focused on channeling psychological benefits.

Where to get your glowbird on this winter

Whether popping in for a weekend or embracing the full benefits of glowbirding by staying longer, these popular spots could be your new wintertime daydream. If you have the means to book a month-long or two-month-long jaunt elsewhere, booking early will ensure you have the best options for your price point and preferences. But of course, you can glowbird on a budget, too. Find a mix of sunshine-y extended stays and chic vacations, below.

Phoenix, Arizona

Fun fact: Phoenix, Arizona is one of the sunniest places in the contiguous United States; it receives an average of 85 percent possible sunshine annually. With plenty of hiking and biking trails studded with saguaros, a plethora of wellness-focused activities, and a dry 70-something winter climate, this southwestern U.S. city ranks pretty high on our wishlist for escaping dreary days. It’s also a quick drive to Scottsdale, which has always been a classic snowbirding destination for retirees. Many folks visit year after year, so don’t be surprised if you quickly feel inspired to go ahead and book for next winter too. BRB, already drafting that OOO message.

Where to stay: Staying in downtown Phoenix or Scottsdale for even a month or two can cost a pretty penny, but it is worth having access to the center of the action. This cozy studio in the heart of Phoenix is perfect for couples or solo travelers who want their creature comforts but don’t mind the small space. For a real off-the-grid retreat that’s still in the sun, book a getaway in one of the small Sonoran desert towns around Phoenix, like this snug bungalow in Superior, or this airy studio in Florence.

If you’re seeking something a little more *upscale*, unwind for a weekend in Scottsdale at Sanctuary Camelback Mountain, A Gurney’s Resort and Spa, which is packed with just about every spa offering you could think of to relax and unwind. Think reiki therapy, a meditation garden, and more. The Scott Resort & Spa is also a striking spot for a staycation, spa day, or getaway.

Island of Hawai’i, Hawai’i

Winter in Hawai’i yields big waves and big fun. Temperatures never drop that low, but the rainy season in this Rainbow State makes the landscape overgrown and picturesque. Flights to other islands are relatively affordable too, so spending a season “on island” means you can likely explore the entire state—from majestic volcanoes on the Island of Hawai’i to serene sails through an isolated cove on Kaua’i. During the winter months, famous surfers flock to the area—especially on the North Shore of O’ahu—for the , so the influx of temporary visitors may make it a less intimidating time to make “friends for a season” you hope to keep in touch with for longer. Both social and introverted solo travelers can benefit.

Where to stay: Use this top-rated Airbnb near Hilo for a longer stay as your home base—currently available in January. A garden, beach access, free parking, and cooking capability make it a possible low-lift booking for travelers comfortable in a breezy cottage-style space. For a swankier getaway, book a week at the iconic Mauna Kea and unwind on the Kohala coast. Or, island hop to O’ahu and spend a night out in Honolulu at the beachfront Sheraton Waikiki (don’t miss the guests-only infinity pool looking out to Diamond Head) or funky boutique hotel The Wayfinder. For a quieter vacation, fly over to the Garden Isle, Kaua’i, for a splurge at the swanky five-star 1 Hotel Hanalei Bay.

Santa Teresa, Costa Rica

Costa Rica is at its peak during the dry season, with consistently sunny weather and lots to do. Venture into the rainforest for a jungle adventure, or plop down in a surf town near the coast that might just tempt you to never leave.

Where to stay: If communal living is up your alley, book a room at Somos, accommodating both short-term and long-term travelers. The staff is friendly, the beach is right across the road, and the facilities—including the pool—are so nice that they might spoil you for hostel travel in the future. A lively DJ and drinks night every Thursday attracts locals and tourists across Santa Teresa. Tip: ask the front desk to set you up with surf lessons. You’ll likely pay for most excursions, classes, and airport transfers in cash.

Charleston, South Carolina

Ah, Charleston. You might hear words like “quaint” or “charming” commonly used to describe this historical Southern port town. You can eat, drink, and walk your way through its cobbled streets to no end (so it’s appealing for the city folk too), and wintertime temps generally don’t get any lower than “mild.” See also: boating, surfing, oysters, cocktails, etc,. You’re roughly two hours away from artsy Savannah, Georgia, and a quick road trip from the mountains of the Carolinas — which can each make delightful weekend trips.

Where to stay: Folly Beach, Mount Pleasant, and downtown Charleston each have their pros and cons, depending on your preference. To stay in the heart of the action, consider this airy, all-you-need studio in Cannonborough Elliotborough, within walking distance of fantastic shops and restaurants on King Street, the area’s legendary strip. (The culinary scene here is to die for.) If the most glowbirding you can justify is a long weekend, The Post House Inn in Mount Pleasant will be your best bet for a taste of coastal bliss and relaxing vibes.

Barcelona, Spain

This buzzy must-see city in Spain has over 300 days of sunshine per year—and a whole lot to do. Although its seaside location keeps temperatures mild and temperate, the winter season is quieter for this city, so you’ll avoid the crowds. Meanwhile, quintessentially wintery European excursions (like skiing) are a mere day-trip train ride away. Relax on the beach, dine in the Gothic Quarter, or wander through attractions like the Park Güell and Santa Maria del Mar.

Where to stay: If you want to book an extended stay in Barcelona without breaking the bank, this bright one-bedroom AirBnb in the heart of the city has everything you need and is in walking distance of everything you want to see. For shorter but still affordable jaunts, book a stay at an AC Hotel by Mariott, which has six locations throughout the city. An international chain, the hotel brand has Spanish roots and honors it with thoughtful touches, including a full-spread European breakfast (complete with Spanish meats, of course), DIY lavender turn-down kits, and—at certain locations—a new cava experience where you can indulge in your own sparkling libation. Cava is a Spanish sparkling wine; AC Hotel guests can now create their own custom cava cocktail with various bitters and garnishes, or choose from beautifully curated options prepared by the bartender. Chin chin!

Palm Springs, California

Lingering in Palm Springs for the winter is sure to please. Days are pleasantly warm, evenings are cool, and the city’s proximity to Los Angeles and San Diego make it especially convenient — balancing a need to disappear for the winter with, you know, proximity to any responsibilities. And that’s not even accounting for the stunning Joshua Tree National Park, which is sure to inspire some awe. It’s sparked many a wellness journey, with travelers getting out of their shells via rock climbing or sound baths.

Where to stay: Consider going for a panoramic view to get the most of the postcard-worthy sights around here. You could stay at an AutoCamp in a decked-out Airstream (complete with heating and air conditioning, FYI). We’re totally dreaming of the otherworldly zen of a dark sky absolutely packed with stars and meteor showers, followed by a complimentary morning yoga sesh.

Not as outdoorsy? No fear. In Palm Springs proper, architecture lovers will geek out over the midcentury modern atmospheres the city is so well known for, too, and there are plenty of events and food offerings to keep any busybody happy. A room in Palm Springs may be a little pricier than other options on our list, but its convenience makes it a prime destination. If you’re just seeking a weekend getaway, consider the Kimpton Rowan Palm Springs, which goes beyond the usual hotel offerings with pickleball courts, “Borrow a Sun” sunset lamps, and in-room yoga mats at all Kimpton properties. While you’re there, book a day at Azure Palm Springs Mineral Oasis where you can relax in fresh flowing mineral water while overlooking the desert city.