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Whether you have a 10-step regimen or like to use two simple products in tandem, everyone can benefit from a little skincare 101, because the order in which you put on your serums, oils, moisturizers, and SPFs can make them work even harder. “It’s important to not only choose the right products for your particular skin type but layer them correctly as well,” says Philadelphia-based dermatologist Michele Farber, MD of Schweiger Dermatology.
Experts in This Article
board-certified dermatologist and founder of Brown Skin Derm
director of cosmetic and clinical research in dermatology and associate professor of dermatology at Mount Sinai Hospital
board-certified dermatologist with Schweiger Dermatology Group
Yup! There is a right order to apply skincare products that work universally for most skin types, which dermatologist Adeline Kikam, FAAD, explains is “based on the vehicle of the product and what’s more likely to get absorbed faster or better.” For instance, applying serum before you’ve cleansed your skin of the day’s dirt won’t help your skin absorb the goodness.
In other words, the general rule is to layer your skincare products based on weight. “Typically, products should be applied from thinnest to thickest,” Dr. Farber says. Keeping that in mind, here, Dr. Farber, Dr. Kikam, and Joshua Zeichner, MD, an NYC dermatologist help me to suss out the right order to apply skincare products. If you don’t tend to use a particular product, just skip over it to the next one to build your ultimate, personalized regimen. Keep scrolling for the order you should layer on your products.
Morning versus nighttime skincare product order
While the overall order to apply skincare products stays the same for both morning and nighttime routines, there are a couple of key differences. Your morning routine, for instance, should include an SPF to protect your skin from the sun during the day, but you can skip that step at nighttime for obvious reasons.
Morning skincare routine order
- 1.Cleanser
- 2.Exfoliation
- 3.Toner
- 4.Eye cream
- 5.Serum
- 6.Moisturizer
- 7.SPF
Nighttime skincare product order
Instead, for your nighttime skincare routine, Dr. Kikam recommends focusing on treatment products that can make your skin more sensitive to sunlight such as topical retinoids for acne and other prescription medications for things like eczema or rosacea. Basically, she says, any product that’s used to treat and improve a known skin concern is best reserved for your nighttime routine.
Nighttime skincare routine order
- 1.Cleanser
- 2.Exfoliation
- 3.Toner
- 4.Eye cream
- 5.Serum
- 6.Treatments
- 7.Moisturizer
The right order to apply your skincare routine
Step 1: Cleanser
Literally none of your skincare treatments would work if you didn’t have a clean canvas to start with, which is why cleansing in the morning and at night is essential. The first rule: Choose a face cleanser that benefits your skin type, says Dr. Farber. “Those who have dry skin should look for a face wash with ingredients like ceramides and glycerin to boost the barrier, and if your skin is extra dry, opt for an oil-based cleanser,” she says.
“Women with oilier skin should look for a gel-based formula, while sensitive types can even get away with just using micellar water,” says Dr. Zeichner. And although washing twice a day is ideal, the most important time to cleanse is at night. “You need to remove dirt, oil, makeup, and pollution from the skin that accumulate during the day,” he adds.
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Step 2: Exfoliation
Exfoliation is another key step in every skincare routine. Here’s why: “Exfoliation gets rid of dead skin for a brighter skin tone,” Dr. Kikam says. “As we get older, skin renewal slows down, so this is a great step to include a couple times a week into your skincare routine to help skin turn over.”
If you’re a skincare minimalist who loves to use products that do double duty, Dr. Kikam suggests using an exfoliating cleanser or sticking with your tried and true gentle cleanser and using an exfoliating toner. Either way, she says, it’s best to make exfoliation your first or second step in your skincare routine to ensure it preps your face for all the other ingredient goodness you’re about to apply.
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Step 3: Toner
After you’ve cleansed, it’s time to tone—but not with those harsh formulas you grabbed from the drugstore aisle as a teenager. (Just me?) “With the exception of the most oily patients, I recommend that everyone use alcohol-free toners,” says Dr. Zeichner. “Astringent toners, including witch hazel, for example, effectively remove oil from the skin but can potentially cause irritation, which is why I reserve them only for patients with extremely oily skin.”
The key to finding success with a face toner is to be mindful about how much you use. Dr. Farber adds that they’re great at prepping skin for a serum, but if you use too much, you can dry out skin.
Shop an alcohol-free toner
Thayers Alcohol-Free Rose Petal Witch Hazel Facial Toner
$11
If you’re worried about using a toner because you think it might be stripping, this alcohol-free formula won’t parch your complexion, thanks to the addition of aloe vera in its formula. It helps to balance pH levels on the skin, while also removing excess oil that might be lingering.
Step 4: Eye cream
You want to apply your eye cream prior to any treatment products, so that potent ingredients like glycolic acid or retinol aren’t accidentally pulled to the eye area. Because the skin around the eye area is more delicate than the rest of your face, it requires its own pint-sized bottle of gel or cream. (They’re all just so cute, right?)
Again, choose based on your skin type: If your lids are oilier, opt for a gel-based formula, says Dr. Farber. Otherwise, look for a hydrating formula for parched skin or one laced with caffeine to lessen the appearance of under-eye bags. It really just comes down to what your eye area needs. Apply it with your ring finger (which puts the least pressure on skin!) by gently tapping.
Step 5: Serum
Think of serums as specialty treatments for your specific skin needs, as they’ll help target any issues you may have like dryness, dark spots, dullness, or acne. “Essentially, they’re delivery systems for specific active ingredients,” says Dr. Zeichner, and he adds that you can utilize different formulations and ingredients for different times of day.
For example, in the a.m., reach for a serum that’s packed with antioxidants to help ward off the effects of pollution, he says, adding that a vitamin C-based serum is one of the most well-known and potent antioxidants.
At night, Dr. Farber recommends using a serum with retinol to help skin regenerate as you sleep. “Evening serums tend to provide skin with reparative ingredients and stimulate collagen production,” she says. The result: a soft, revitalized complexion come morning.
Shop some of our favorite serums
For hyaluronic acid: Drunk Elephant B-Hydra Intensive Hydration Serum
$50
Suberb hydrators and humectants—hyaluronic acid, vitamin B5, and pineapple ceramides—comprise this formula which really is like a tall drink of water for your skin. If you’re experiencing dryness or your skin needs some moisture, try it out.
Step 6: Treatments
If you’ve got specific skin issues you want to improve with the help of your skincare routine, that’s where skincare treatments come in. Issues can range from acne to hyperpigmentation, Dr. Kikam says, while treatments can either be over-the-counter products or prescription skincare medication, depending on your needs. Dr. Kikam emphasizes that this step is best nestled right after serums or other light, fast-absorbing skincare products, and before moisturizer.
Step 7: Moisturizer
Perhaps your most important step, moisturizers help to not only hydrate the skin, but seal in all the ingredient goodness that you’ve applied prior, says Dr. Farber. During the day, opt for a lightweight lotion and save your heavier face oil for nighttime (remember, you can’t use your face oil under any foundation). When it comes to the ingredient label for your face cream—day or night—Dr. Zeichner says its imperative to find a complementary formula to your serum to maximize their efficacies.
Step 8: SPF
No, you don’t need to put on sunscreen before you go to bed, but you should consider it an absolute essential in the morning—and the final step of your skincare routine during the day to ward against UV damage, proven to increase the aging process and lead to skin cancer. “Don’t forget sunscreen,” warns Dr. Farber. “Apply it every single morning, religiously.”
The takeaway
Regardless of whether you love to go all about with your skincare routine and tick each step off morning and night or you’re more of a skincare minimalist that likes to skip a few steps, ensure you’re applying the products in the right order for maximum benefits. And, if you’re unsure what specific products to use for each of the categories, consult with your dermatologist who can offer a more personalized skincare routine based on your specific skin type and needs.
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