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Spring has come early this year, rewarding us with warmer weather, bluer skies, and most exciting of all, the Ulta Semi-Annual Beauty Event. The event is officially underway, and from now until March 28, you can shop a wide selection of best-selling makeup, skin-care, and hair products for 50 percent off. Yes, you read that right. The retailer is offering half-off promos every single day for three weeks. There is just one thing: each of Ulta’s daily deals lasts only 24 hours before jumping back to full price, so there’s no better time than right now to shop.
To help you navigate the sale, you’ll find this week’s best half-off promos—some of which are from Well+Good-vetted brands—below. Also, be sure to bookmark this page as we’ll be updating it through March 20.
Shop the best daily deals at the Ulta Semi-Annual Beauty Event
Best deals of March 11
Dime, Ceramide + Camellia Restorative Night Cream — $19.00
Originally $38, now $19
Dime’s reparative overnight cream relies on ceramides, peptides, and sea buckthorn—a trifecta of ingredients to replenish moisture to the skin, encourage new cell growth, and strengthen the skin barrier.
Biosilk, Silk Therapy Original — $17.00
Originally $33, now $17
Biosilk’s Silk Therapy features hydrolyzed silk protein as its star ingredient, along with moisturizing panthenol (or vitamin B5), to impart instant shine while leaving wet or dry hair softer and smoother.
Grande Cosmetics, GrandeBROW Brow Enhancing Serum — $37.00
Originally $73, now $37
Featuring a potent, ophthalmologist-tested formula, Grande Cosmetics’ brow serum promotes fuller, thicker, and healthier brows. In the brand’s 12-week independent study, most users reported results in four to six weeks.
Philosophy, Purity Made Simple One-Step Facial Cleanser — $34.00
Originally $34, now $17
This creamy, lightweight facial cleanser from Philosophy quickly whisks away makeup and the day’s grime without stripping skin of its natural oils. The result: Clean, velvety-smooth skin.
Pür, 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15 — $15.00
Originally $30, now $15
Pür’s talc-free mineral powder foundation features broad-spectrum SPF 15 and powerful skin-care ingredients, including retinol and vitamin E, to improve the appearance of skin tone and texture in the short- and long-term.
Stila, Stay All Day Waterproof Liquid Eye Liner — $12.00
Originally $24, now $12
Stila’s waterproof liquid eyeliner is a best-seller for a reason. Its fine tip applicator allows you to create swift, precise lines, and once applied, it doesn’t smudge or run, even when wearing it for long periods of time.
Sacheu, Lip Liner Stay-N Peel Off Tattoo — $6.00
Originally $12, now $6
Once you line your lips with Sacheu’s Stay-N Peel Off Tattoo, the long-lasting formula won’t budge, smear, or kiss off. Formulated with hyaluronic acid and vitamin E, it also helps keep lips looking soft and supple.
Best deals of March 12
About-Face, Matte Fluid Eye Paint — $8.00
Originally $16, now $8
About-Face’s matte liquid eyeshadow has a pigmented formula that deposits opaque color in a single swipe and once it dries down, it stays right where you want it—on your lids. Shop it in more than 27 fun colors.
DHC, Deep Cleansing Oil Facial Cleanser — $16.00
Originally $32, now $16
DHC’s lightweight cleansing oil can whisk away the most stubborn makeup, including your longest-lasting mascara. Its moisturizing blend of olive oil and vitamin E also leaves skin soft and smooth to the touch.
First Aid Beauty, KP Bump Eraser Body Scrub With 10% AHA — $15.00
Originally $15, now $30
The First Aid Beauty KP Bump Body Scrub is formulated with both physical and chemical exfoliants to buff away dead skin cells and smooth rough patches and bumps.
Kinship, Brightwave Vitamin C Energizing + Brightening Eye Cream — $38.00
Originally $38, now $19
Kinship’s eye cream reduces dark circles and puffiness while combating dryness, thanks to a blend of vitamin C and antioxidant-rich ingredients.
Live Tinted, Huegard 3-in-1 Mineral Sunscreen, Moisturizer, Primer SPF 30 — $17.00
Originally $34, now $17
Hydrate, protect, and prime skin for your makeup routine with Live Tinted’s mineral sunscreen. It’s formulated with SPF 30 and leaves no white cast. As a bonus, it’s vegan, cruelty-free, and fragrance-free.
Redken, Control Hairspray — $14.00
Originally $27, now $14
Redken’s Control Hair Spray not only holds hair in place but also protects hair against frizz-inducing humidity for 24 hours without flaking. Plus, it’s suitable for most hair types, including color-treated hair.
Virtue, Hydrating & Heat Protectant Healing Hair Oil — $23.00
Originally $45, now $23
Not only does Virtue’s hair oil impart instant shine, but it also repairs damage caused by heat tools, pollution, and UV exposure. It helps to prevent future damage, too, by offering heat protection for most hair types.
Best deals of March 13
BeautyBio, GLOFacial Hydro-Infusion Pore Cleansing + Blue LED Clarifying Tool — $100.00
Originally $199, now $100
This skin-care tool does three things: It removes stubborn blackheads, infuses skin with a blend of salicylic and hyaluronic acid, and helps keep acne at bay with blue light therapy. And today, you can get it for 50 percent off.
Kopari Beauty, Golden Aura Body Oil — $20.00
Originally $39, now $20
If you want your skin to glow gold, consider Kopari’s body oil. The formula is infused with 24-karat gold flakes and a nourishing hyaluronic acid and antioxidants to impart moisturize as well as shine.
KVD Beauty, Good Apple Full-Coverage Transfer-Proof Serum Foundation — $21.00
Originally $42, now $21
Oil, sweat, and humidity stand no chance against KVD’s serum foundation. It dries down to a transfer-proof finish, but it’s lightweight enough for oily skin. What’s more, it covers everything from acne to redness to pores.
MAC, Pro Longwear Paint Pot Eyeshadow — $12.00
Originally $26, now $12
Makeup artists and beauty enthusiasts alike have long adored MAC’s cream eyeshadow. You can use it on its own, or as a base for other eyeshadows to increase color payoff and longevity.
Smashbox, Photo Finish Correct Anti-Redness Primer — $21.00
Originally $42, now $21
Smashbox’s primers are a cult classic for good reason. Correct cancels out redness, thanks to its green-ish tint and a calming blend of hyaluronic acid, rose, and mushroom. It’s on sale today, with the rest of Smashbox’s primers.
COSRX, The Niacinamide 15 Serum With Acetyl Glucosamine + Zinc PCA — $13.00
Originally $25, now $13
Unclog pores and improve hyperpigmentation with this serum from K-Beauty brand COSRX. It combines 15 percent niacinamide with allantoin, n-acetylglucosamine (NAG), and zinc PCA to leave skin clear and radiant.
Eva NYC, Healthy Heat Pro-Lite Dryer — $38.00
Originally $75, now $38
This blow dryer has two speed settings and multiple heat settings (including a cool shot feature). It uses infrared heat waves and negative ions to reduce drying time without causing damage, making it gentle on the hair.
Best deals of March 14
BaBylissPRO, Studio Design Series Standing Hot Rollers — $55.00
Originally $110, now $55
Achieve a voluminous, ’90s-inspired blowout at home with BaBylissPro’s hot rollers. Included in the set are 16 rollers in three sizes, plus pins to secure the rollers onto your head.
Dermablend, Flawless Creator Liquid Foundation Drops — $21.00
Originally $42, now $21
Dermablend’s foundation drops not only offer natural-looking coverage, they are also versatile. You can use it as is, or mix it with facial oil for a more radiant, hydrating finish.
DermaFlash, Dermapore+ Ultrasonic Pore Extractor — $55.00
Originally $109, now $55
The Dermapore+ has been tried and tested by W+G contributor Rebecca Norris. She attested it left her nose and cheeks less congested after one use—and with little to no effort on her part.
Eyeko, Black Magic Mascara Drama & Curl — $12.00
Originally $24, now $12
Eyeko’s Drama & Curl lends a falsies effect to lashes. It lengthens, curls, and separates lashes while coating them in an ultra-black pigment that truly delivers on the drama.
r.e.m. beauty, Interstellar Highlighter Topper — $11.00
Originally $22, now $11
Use the Interstellar Highlighter Topper on your face, eyes, and body—or wherever you want more shine. It comes in six intergalactic shades, including the champagne-colored Miss Mercury (seen above) and icy lavender.
Too Faced, Cloud Crush Blurring Blush — $15.00
Originally $29, now $15
Too Faced’s Cloud Crush blush offers a realistic flush of color that blends seamlessly into the skin—and better yet, it comes in six shades, ranging from baby pink to dusty rose, in satin and matte finishes.
Urban Decay Cosmetics, Quickie 24HR Full-Coverage Waterproof Concealer — $17.00
Originally $33, now $17
With Urban Decay’s waterproof concealer, you’re promised complete coverage for a full day’s wear. It’s also infused with vitamin E to keep skin moisturized and prevent it from settling into fine lines.
Best deals of March 15
Clinique, Happy Eau de Parfum Spray — $30.00
Originally $60, now $30
Spritz on Clinique’s Happy perfume and let its fresh and floral scent lift your spirits. It’s clean and crisp, and on sale today—and today only—for 50 percent off.
Kiehl’s, Ultra Facial Cleanser — $13.00
Originally $25, now $13
Kiehl’s classic Ultra Facial Cleanser is simple, which is why we love it. The fragrance-free formula combines avocado oil, squalane, and apricot kernels to remove makeup and grime without stripping skin of moisture.
Kitsch, Satin Pillowcase — $10.00
Originally $19, now $10
Kitsch’s smooth and silky satin pillowcases can instantly make your bed feel more luxurious. The pillowcases are wrinkle-resistant and gentle on your skin and hair while you sleep. Available in 8 colors.
Lancôme, Advanced Génifique Radiance Boosting Face Serum with Bifidus Prebiotic — $30.00
Originally $60, now $30
Lancôme is offering 50 percent off this best-selling face serum. It’s formulated with Bifidus Probiotic to help strengthen and repair the skin barrier, moisturizing hyaluronic acid, and skin-brightening vitamin C.
Living Proof, Triple Bond Complex Leave-In Hair Treatment — $23.00
Originally $45, now $23
Living Proof’s weekly leave-in hair treatment restores and repairs weakened hair bonds and prevents future breakage. You can also use it when styling with hot tools—it offers heat protection up to 450 degrees Fahrenheit.
Nabla, Side By Side Palette — $22.00
Originally $44, now $22
Nabla’s neutral eyeshadow palette is a surefire makeup collection staple. It comes with an event split of matte and shimmer shades, ranging from light to dark, so you can create a unique eyeshadow look every time.
Peace Out, Retinol Eye Stick with Encapsulated Retinol and Peptides — $14.00
Originally $28, now $14
This eye cream contains a potent mix of encapsulated retinol and peptides to smooth the skin under your eyes, along with hydrating squalane and antioxidant-rich astaxanthin. It applies seamlessly without pulling at the skin.
Best deals of March 16
Bed Head, Hair Wax Stick For Strong Hold — $14.00
Originally $27, now $14
The popular Bed Head Hair Wax Stick helps to slick back hair and smooth flyaways without leaving hair weighed down. Plus, it includes castor oil to help strengthen hair and prevent breakage.
Benefit Cosmetics, The POREfessional Pore Minimizing Primer — $18.00
Originally $35, now $18
Benefit’s POREfessional Primer is as beloved today as it was way back when. It creates a smooth canvas for foundation, helping to blur pores and minimize the appearance of texture skin while extending makeup wear.
Bio Ionic, 10X Pro Straightening and Styling Iron — $120.00
Originally $239, now $120
Bio Ionic’s Straightening and Styling Iron promises style hair in just 10 minutes with infrared heat technology, and the negative ions help amp up shine. The result: straight, silky, and smooth strands.
Bobbi Brown, Long-Wear Smudge-Proof Gel Eyeliner — $18.00
Originally $36, now $18
Bobbi Brown’s Long-Wear Gel Eyeliner boasts a smooth application to help you create a lined look without any serious tugging. Plus, it dries down quickly, making the process even more seamless.
Dermalogica, Dynamic Skin Retinol Serum — $47.00
Originally $94, now $47
The Dermalogica Dynamic Skin Retinol Serum contains three different types of retinoids, plus moisturizing squalane to keep dryness at bay. Visible results are promised in just two weeks, according to test panelists.
IT Cosmetics, Bye Bye Foundation Full Coverage Moisturizer with SPF 50+ — $24.00
Originally $47, now $24
The IT Cosmetics Bye Bye Foundation streamlines moisturizer, SPF, and makeup application into one step. The moisturizing product offers full coverage and broad-spectrum SPF 50 protection, and it leaves skin radiant.
Sunday Riley, Pink Drink Firming Resurfacing Essence — $24.00
Originally $48, now $24
A power drink for the skin, this dermatologist-beloved Sunday Riley essence combines green tea-derived antioxidants with peptides and probiotics to restore skin and repair skin elasticity.
Best deals of March 17
Anastasia Beverly Hills, Long-Wearing Matte and Satin Velvet Lipstick — $12.00
Originally $23, now $12
Anastasia’s lipsticks distribute color evenly for a seamless application. You can select between a matte or satin finish, or among any of Anastasia’s lip products, which are currently on sale for 50 percent off.
BaByliss PRO, Nano Titanium XL Spring Curling Iron — $40.00
Originally $80, now $40
This BaByliss PRO curling iron heats up quickly and comes with multiple heat settings up to 430 degrees Fahrenheit. It’s also available in three sizes that each create a different curled effect, all for 50 percent off today.
Bumble and Bumble, Thickening Blow-Dry Prep Spray — $17.00
Originally $33, now $17
If you want to up the volume on your hair, the Bumble and Bumble Blow-Dry Prep Spray will do the job. Ideal for fine to medium hair, it also works to hold your hairstyle in place.
Elemis, Pro-Collagen Renewal Serum — $51.00
Originally $102, now $51
The Elemis Pro-Collagen Renewal Serum contains padina pavonica, red microalgae, and retinol alternative extracts, which all work to target signs of skin aging and plump skin texture in four weeks, per test panelists.
Estée Lauder, Futurist Aqua Brilliance Watery Glow Primer — $23.00
Originally $45, now $23
Estée Lauder’s Watery Glow Primer, as the name suggests, will give you a dewy glow. It not only increases skin radiance, but it also delivers intense hydration, thanks to glycerin and two different types of hyaluronic acid.
Peter Thomas Roth, 24K Gold Pure Luxury Lift and Firm Hydra-Gel Eye Patches — $36.00
Originally $75, now $36
Made with 24-karat gold, these hydra-gel eye patches promise to smooth the under-eye area with continuous use. They’re also infused with hyaluronic acid to deliver hydration, as well as caffeine to bring down puffiness.
Stila, Heaven’s Dew Gel Lip Oil — $12.00
Originally $24, now $12
A hybrid of a lip gloss and lip oil, Stila’s Gel Lip Oil moisturizes lips thanks to a blend of hyaluronic acid and jojoba oil, while imparting an instant sheen with a hint of sparkle.
Best deals of March 18
Briogeo, Farewell Frizz Rosarco Milk Leave-In Conditioner — $13.00
Originally $25, now $13
Briogeo’s leave-in conditioner contains a combination of nourishing oils—rosehip, coconut, and argan—to deliver on moisture and shine while preventing hair from fluffing up in hot, humid weather.
CosRx, Master Patch Hydrocolloid Patches Set — $10.00
Originally $19, now $10
Crowd-favorite CosRx is offering its hydrocolloid patches for 50 percent off. It comes with 90 acne patches in various sizes, each containing star ingredient hydrocolloid to zap stubborn acne and accelerate skin healing.
dpHUE, Apple Cider Vinegar Hair Rinse — $19.00
Originally $37, now $19
dpHue’s Apple Cider Vinegar Hair Rinse cleanses the scalp and cuts down on buildup without stripping natural oils from your hair. It’s gentle enough for a range of hair types, including color-treated hair.
Foreo, Bear Smart Microcurrent Facial Toning Device — $165.00
Originally $329, now $165
Foreo’s microcurrent facial toning device utilizes microcurrent technology and combines it with its patented T-Sonic massage to help tone facial muscles and make it an overall relaxing experience. Shop it for half off today.
Lancôme, Clarifique Pro-Solution Brightening and Dark Spot Reducing Serum — $165.00
Originally $89, now $165
Lancôme’s Brightening and Dark Spot Reducing Serum combines a blend of concentrated ingredients that help fade dark spots and post-acne hyperpigmentation in as little as ten weeks, according to a clinical study.
Nudestix, Nudescreen Lip Primer SPF 30 — $10.00
Originally $20, now $10
The Nudestix Nudescreen Lip Primer layers underneath lipstick, working to up its color payoff and staying power. The inclusion of SPF 30 is a welcome addition, which provides broad-spectrum UVA/UVB protection.
Origins, GinZing SPF 40 Energy-Boosting Tinted Moisturizer — $24.00
Originally $47, now $24
Origins’ Energy-Boosting Tinted Moisturizer not only offers lightweight coverage to even out hyperpigmentation and SPF 40, it also contains Panax ginseng and coffee to brighten dull, tired skin in one step.
Best deals of March 19
bareMinerals, Loose Powder Foundation SPF 15 — $20.00
Originally $39, now $20
bareMinerals’ cult-classic Loose Powder Foundation provides skin-like coverage that can be built up to fully cover redness and uneven texture while offering SPF 15 protection. Shop it in 30 shades and for 50 percent off.
IT Cosmetics, Confidence in a Cream Anti-Aging Hydrating Moisturizer — $30.00
Originally $59, now $30
Made in conjunction with skin-care experts, IT Cosmetics’ Confidence in a Cream is a luxuriously hydrating moisturizer with effective ingredients (like hyaluronic acid and niacinamide) to hydrate and plump up the skin.
Jane Iredale, Just Kissed Lip and Cheek Stain — $16.00
Originally $32, now $16
Jane Iredale’s Just Kissed Lip and Cheek Stain adjusts to your body’s unique pH to offer you the perfect pop of color, and thanks to moisturizing ingredients, it’s soft on the lips and stays comfortable throughout wear.
Juice Beauty, Stem Cellular Anti-Wrinkle Retinol Overnight Serum — $26.00
Originally $72, now $36
Juice Beauty’s Overnight Serum pairs retinol and bio-retinol, a plant-derived retinol alternative, that work double-time to smooth the appearance of fine lines and wrinkles.
Kopari Beauty, Rose Gold Sun Shield Body Glow Gel SPF 45 — $21.00
Originally $42, now $21
Kopari Beauty’s Sun Shield provides a subtle shimmer and instant moisture, thanks to hydrating plant oils and vitamin E. What’s more, the inclusion of broad-spectrum SPF 45 helps tosafeguard skin from the sun.
Nioxin, Ultimate Power Serum — $25.00
Originally $50, now $25
Nioxin’s scalp serum is powered by Sandalore, a synthetic molecule, that has been shown to help slow shedding. To further prove its effectiveness, it’s been clinically shown to reduce hair loss by 20 percent in eight weeks.
Patchology, FlashPatch Restoring Night Eye Gels — $20.00
Originally $40, now $20
Patchology’s Night Eye Gels is for anyone looking to wake up tired eyes. It contains a potent blend of retinol, squalane, peptides, and arnica extract toleave skin looking brighter, less puffy, and less fatigued.
Best deals of March 20
Beekman 1802, Milk Shake Hyaluronic Acid and Squalane Facial Toner Mist — $18.00
Originally $36, now $18
Beekman 1802’s Milk Shake Toner Mist. It’s formulated with squalane and skin-soothing mugwort, along with goat milk-derived probiotics to boost moisture and pacify redness.
Coola, Dew Good Illuminating Serum Sunscreen with Probiotic Technology SPF 30 — $24.00
Originally $48, now $24
Coola’s Dew Good Illuminating Serum offers skin an instant lit-from-within glow while shielding skin from harmful sun rays, as well as blue light, pollution, and other environmental aggressors.
CurlMix, Wash and Go Flaxseed Gel for Curly Hair — $13.00
Originally $26, now $13
Maximize curl definition with CurlMix’s Flaxseed Gel. It promises a soft hold, and it’s formulated with nourishing avocado and jojoba seed oil to restore shine and moisture to dry hair while enhancing curls.
Kylie Cosmetics, Plumping Gloss — $10.00
Originally $19, now $10
Kylie Cosmetics’ Plumping Gloss, as the name suggests, plumps up the lips and leaves it as pillowy soft as it looks. It’s made with moisturizing hyaluronic acid and peptides, alongside ingredients to boost lip fullness.
Maëlys Cosmetics, B-Tight Lift and Firm Booty Mask — $25.00
Originally $49, now $25
Slap on the B-Tight Lift and Firm Booty Mask to moisturize, smooth, and tighten your seat, while leaving skin smelling sweet.
Skin Gym, Wrinklit LED Mask — $50.00
Originally $99, now $50
Skin Gym’s LED mask uses blue, red, and orange light that helps target acne and redness, fine lines, and skin dullness in just up to 30 minutes per day.
Smashbox, Always On Longwear Matte Liquid Lipstick — $14.00
Originally $27, now $14
The Smashbox Always On Liquid Lipstick features a matte formula that feels lightweight and non-drying, which once applied, promises to lock in place for up to eight hours without emphasizing lip lines.
Best deals of March 21
BeautyBio, Get That Glow GloPRO Facial Microneedling Discovery Set — $100.00
Originally $199, now $100
This BeautyBio Microneedling Discovery Set includes a microneedling tool, plus three skin-care products for at-home microneedling. Get it today while it’s 50 percent off.
Bobbi Brown, Skin Full Cover Concealer — $18.00
Originally $35, now $18
The Bobbi Brown Skin Full Cover Concealer covers under-eye circles, zits, and dark spots in one swoop, and it dries down to a smooth finish that promises to stay strong through rain, sweat, and tears.
Dr. Brandt, Needles No More No More Eye Baggage De-Puffing Gel — $24.00
Originally $48, now $24
The Dr. Brandt No More Eye Baggage De-Puffing Gel addresses dark circles and—you guessed it—puffiness. Better yet, it works. W+G contributor Marie Lodi previously wrote that it gave her “photoshop-like results.”
Elemis, Pro-Collagen Eye Revive Mask — $45.00
Originally $89, now $45
This Elemis eye cream is formulated with hyaluronic acid and antioxidant-rich ingredients to plump sunken, sleep-deprived under eyes and has been shown to smooth fine lines and wrinkles within four weeks.
L’ange, Salt + Sea Texturizing Spray — $10.00
Originally $20, now $10
The L’ange’s five-star-reviewed Salt + Sea Texturizing Spray gives all hair types fullness, texture, and just the right amount of grit to mimic the results of a day spent at the beach.
Matrix, Food For Soft Rich Hydrating Treatment Mask — $21.00
Originally $42, now $21
Nourish your hair with this Matrix Hydrating Treatment Mask, which contains avocado oil and hyaluronic acid to impart shine and long-lasting hydration for up to 72 hours.
Peter Thomas Roth, Instant FIRMx No Filter Primer — $21.00
Originally $42, now $21
Peter Thomas Roth’s No Filter Primer blurs pores and fills in fine lines to create a smooth base for makeup while promising to extend makeup wear. While the results are temporary, they are immediate.
Beauty deals of March 22
Bondi Boost, Blowout Brush Pro — $35.00
Originally $70, now $35
The Bondi Boost Blowout Brush Pro dries and styles in one step, resulting in shinier, smoother hair in less time. It’s on sale for half off, along with the brand’s Thickening Therapy Collection.
Buxom, Full-On Plumping Lip Cream — $13.00
Originally $25, now $13
Made with hyaluronic acid and peptides, Buxom’s Full-On Plumping Lip Cream moisturizes and lends lips a plump-looking appearance. Shop it for half off in over a dozen colors.
Lancôme, Teint Idole Ultra Wear Care and Glow Foundation — $29.00
Originally $57, now $29
Lancôme’s serum foundation includes hyaluronic and mandelic acids to hydrate and fade discoloration while providing medium coverage with a glow-y sheen.
Living Proof, Flex Hairspray with Medium Hold — $16.00
Originally $32, now $16
This medium-hold hairspray from Living Proof will lock your hairstyle in place without leaving it sticky or flaky. What’s more, it also protects hair from temperatures up to 410 degrees Fahrenheit.
OSEA, Ocean Cleanser Purifying Face Wash — $24.00
Originally $48, now $24
The OSEA Ocean Cleanser Purifying Face Wash is a true multitasker—it cleanses and exfoliates at the same time without stripping skin for a smoother, more radiant complexion.
StriVectin, Super-C Retinol Brighten and Correct Vitamin C Serum — $38.00
Originally $75, now $38
The Super-C Serum from StriVectin contains vitamin C and retinol, providing a one-two punch to help address fine lines while brightening the skin.
Too Faced, Better Than Sex Volumizing and Lengthening Waterproof Mascara — $15.00
Originally $29, now $15
Too Faced’s best-selling mascara lengthens, volumizes, and defines lashes. According to the brand’s consumer study, 97 percent of participants saw a noticeable difference in their lashes.
Beauty deals of March 23
Armani, Acqua di Gioia Eau de Parfum — $35.00
Originally $70, now $35
The Armani Acqua di Gioia perfume will transport you to the Amalfi Coast. Lemon blends with jasmine and cedar notes for a fresh, carefree fragrance.
Benefit Cosmetics, Gimme Brow+ Tinted Volumizing Eyebrow Gel — $13.00
Originally $26, now $13
Benefit’s cult-classic Gimme Brow contains hair-like fibers, allowing you to achieve naturally full-looking brows with just a few swipes of its spoolie.
IT Brushes For Ulta, Airbrush Buffing Foundation Brush #110 — $13.00
Originally $26, now $13
Shop some of the best-selling foundation brushes from IT Brushes For Ulta at half of on March 22. The sale includes this Buffing Foundation Brush, which creates a soft, airbrushed finish on the skin.
Ouai, Scalp Serum — $26.00
Originally $52, now $26
This scalp serum from Ouai uses moisturizing hyaluronic acid, red clover extract to help soothe irritation, and peptides to promote hair health.
Rabanne, Eyephoria Colorshot Pearly Liquid Eyeshadow — $13.00
Originally $25, now $13
Come March 23, Rabanne’s liquid eyeshadows will be on sale for $13 apiece, including the Pearly Liquid Eyeshadow (featured above), Metallic Liquid Eyeshadow, and Matte Liquid Eyeshadow.
Snif, Sweet Ash Eau de Toilette — $33.00
Originally $65, now $33
Snif’s Sweet Ash perfume is as seductive as it is sweet, thanks to a blend of juniper, fir balsam, tonka, vanilla, and white moss.
Sunday Riley, C.E.O. Afterglow Brightening Vitamin C Cream — $33.00
Originally $65, now $33
Grab this vitamin C cream from Well+Good-beloved brand Sunday Riley for under $33 on March 23—a steal given its original price of $65.
Beauty deals of March 24
Coco & Eve, Like A Virgin Super Nourishing Coconut and Fig Hair Masque — $20.00
Originally $39, now $20
Coco & Eve’s popular Like A Virgin mask uses shea butter and essence of fig to quench thirsty hair. Plus, it comes with a free brush to untangle knots.
Dermalogica, BioLumin-C Vitamin C Face Serum — $74.00
Originally $148, now $74
Dermalogica’s BioLumin-C serum combines vitamin C and lactic acid to brighten and smooth skin, along with chia seed oil to provide moisture and help strengthen the skin barrier.
Drybar, Dry Martini Microfiber Hair Wrap — $15.00
Originally $29, now $15
This Drybar microfiber hair is more absorbent and gentler on hair than your standard bath towel, resulting in smoother, stronger hair overall. It comes with a near-perfect 4.7-star overall rating from Ulta shoppers.
Erborian, CC Water with Hyaluronic Acid — $23.00
Originally $46, now $23
Made with moisturizing hyaluronic acid, the Erborian CC cream helps hydrate and illuminate the skin. It’s available in four shades made with color-adjusting pigments to conform to your skin tone.
Origins, Plantscription SPF 25 Power Anti-Aging Cream — $38.00
Originally $76, now $38
This face cream from Origins combines anti-aging ingredients with SPF 25 to protect against sun exposure and other environmental stressors while working to combat existing skin damage.
TULA, The Cult Classic Purifying Face Cleanser — $17.00
Originally $34, now $17
This face cleaner from TULA has received a 4.3-star overall rating after more than 4,000 Ulta shoppers chimed in, living up to its name as a “cult classic.”
Tarte, Sculpt Tape Contour — $18.00
Originally $36, now $18
Select products from Tarte’s Shape Tape line, including the contour stick pictured above, will be discounted for 50 percent off on March 24. All feature an easy-to-use cushion tip for seamless application.
Beauty deals of March 25
Alterna, Caviar Anti-Aging Replenishing Moisture Shampoo — $28.00
Originally $55, now $28
Hair care brand Alterna is offering a 50 percent discount on a wide range of its shampoos and conditioners, including the Caviar Moisturize Shampoo, which yes, contains caviar to strengthen and hydrate.
Juvia’s Place, The Nude Velvety Matte Lipstick — $8.00
Originally $15, now $8
On March 24, you can shop lip products from Juvia’s Place for 50 percent off, including the best-selling Nude Velvety Matte Lipstick, which has a 4.7-star overall rating after more than 1,000 reviews on Ulta.
Klairs, Freshly Juiced Vitamin C Drops — $12.00
Originally $23, now $12
More than 500 Ulta shoppers have given the Klairs Freshly Juiced Vitamin C drops a 4.8-star overall rating for its effectiveness. It uses vitamin C to brighten skin and centella asiatica extract to calm redness and inflammation.
PATTERN, Curl Mousse — $12.00
Originally $23, now $12
PATTERN’s curl mousse helps define curls while conditioning and adding shine, thanks to castor oil and marshmallow root extract.
PMD, Personal Microderm Classic Microdermabrasion Tool — $80.00
Originally $159, now $80
PMD’s microdermabrasion tool works hard to unearth debris from pores and slough off dead skin cells to reveal smoother, more radiant skin.
PÜR, 4-in-1 Loose Blurring Setting Powder — $14.00
Originally $28, now $14
The PÜR Blurring Setting Powder, as the name suggests, creates a filter-like finish on the skin to minimize the appearance of pores while setting makeup for long-lasting wear.
Urban Decay Cosmetics, Hydromaniac Dewy Liquid Blush — $11.00
Originally $22, now $11
Urban Decay is also discounting its Hydromaniac Dewy Liquid Blush. The blush (which can also be used on the lips) delivers a dewy, skin-like flush of color, and it comes in six pretty shades.
Beauty deals of March 26
BREAD BEAUTY SUPPLY, Hair-Oil Everyday Gloss — $12.00
Originally $24, now $12
Made for all hair types and textures, this silicone-free hair oil seals in moisture and delivers instant shine with weighing hair down. As a bonus, it will leave your hair smelling as sweet as strawberries.
L’Occitane, Almond Cleansing and Softening Shower Oil — $15.00
Originally $29, now $15
The L’Occitane Almond Shower Oil is popular for good reason—it’s made with sweet almond and grapeseed oils to soften and nourish the skin, plus it’ll make you and your bathroom smell amazing.
Live Tinted, Huegloss Hydrating High-Shine Lip Gloss — $10.00
Originally $20, now $10
With a near-perfect 4.9-star overall rating, the Live Tinted Huegloss is beloved for its high-shine, yet non-sticky, formula. Shop it in six richly pigmented shades.
Murad, Retinol Youth Renewal Night Cream — $45.00
Originally $89, now $45
The Murad Retinol Youth Renewal Night Cream works hard while you sleep. It has retinol to target fine lines and wrinkles, and combines it with hyaluronic acid to hydrate the skin and counteract retinol-induced irritation.
Paul Mitchell, Super Skinny Serum — $15.00
Originally $29, now $15
The Paul Mitchell Super Skinny Serum not only cuts down on styling time, but it also smooths and adds moisture to hair to prevent humidity from messing up your hairstyle.
Perricone MD, High Potency Classics: Face Finishing and Firming Moisturizer — $38.00
Originally $75, now $38
Perricone MD’s creamy moisturizer is key to keeping skin hydrated and healthy, no matter the season—and now’s the perfect time to stock up: on March 26, you can incorporate it into your skin-care routine for just $38.
Urban Decay Cosmetics, Naked Your Way Mini Eyeshadow Palettes — $18.00
Originally $35, now $18
Urban Decay’s half-off Naked Your Way Mini Eyeshadow Palettes comes with six matte and shimmer shades, and it’s tiny enough to stow in your bag for on-the-go application.
Beauty deals of March 27
Anastasia Beverly Hills, Magic Touch Medium to Full Coverage Concealer — $15.00
Originally $29, now $15
Over 3,000 shoppers have given Anastasia’s Magic Touch Concealer an overall near-perfect rating. It hides acne, redness, and signs of a sleepless night without settling into creases.
Clinique, Dramatically Different Moisturizing Face Lotion+ — $17.00
Originally $33, now $17
Simple yet effective, Clinique’s dermatologist-developed Moisturizing Face Lotion+ contains a bevy of hydrating ingredients to revive dry, irritated skin. Shop this and the other Dramatically Different moisturizers for half off.
Divi, Scalp Serum — $24.00
Originally $48, now $24
The Divi Scalp Serum contains antibacterial tea tree oil and peppermint oil to soothe the scalp and eliminate product build-up, along with peptides to stimulate the production of collagen and elastin.
L’ange, Le Vite Curve Ceramic Straightening Brush — $40.00
Originally $79, now $40
L’ange’s straightening brush has ceramic bristles that emit negative ions to smooth and straighten hair in less time and with less damage.
Sebastian, Dark Oil, $24 — $24.00
Originally $48, now $24
On March 27, Hair care brand Sebastian is discounting its Dark Oil Collection for half off, including the Dark Oil, a lightweight styling oil that adds shine and volume to hair.
Shiseido, Benefiance Wrinkle Smoothing Cream Enriched — $39.00
Originally $77, now $39
Shiseido’s Benefiance Cream uses its signature KOMBU-Bounce Complex (composed of green, brown, and red algae) to smooth skin and yuzu seed extract to support collagen production, while promising all-day moisture.
VOLITION, Getaway Glow Gradual Tan Firming Serum — $23.00
Originally $46, now $23
Ditch sun damage with this self-tanning serum from VOLITION. It works to create a gradual tan, but also doubles as a skin-care product, thanks to ingredients like hyaluronic acid, peptides, and squalane.
Beauty deals of March 28
Beautycounter, Dew Skin Tinted Moisturizer — $25.00
Originally $50, now $25
Beautycounter’s lightweight tinted moisturizer is ideal for the no-makeup makeup look. It makes skin look instantly dewy while protecting against the sun’s damaging rays, and over time, it can help boost skin radiance.
Dermalogica, Oil to Foam Total Cleanser — $28.00
Originally $56, now $28
The Dermalogica Oil to Foam Total Cleanser, as the name suggests, turns into a foam upon contact with water, leaving skin clean and free of lingering makeup, pollutants, and SPF in one easy step.
Fresh, Rose Deep Hydration Face Cream — $10.00
Originally $19, now $10
Use the Fresh Rose Deep Hydration Face Cream for intense hydration throughout the day. The time-release formula promises to keep skin moisturized for up to 72 hours—plus it smells delightful, like roses.
Juicy Couture, Viva La Juicy Eau de Parfum — $68.00
Originally $68, now $34
Juicy Couture’s Viva La Juicy perfume is sweet and flirty, with notes of wild berries, mandarin, white flowers, as well as vanilla, caramel, and amber.
StriVectin, Intensive Eye Concentrate For Wrinkles PLUS — $36.00
Originally $72, now $36
StriVectin’s Intensive Eye Concentrate uses horse chestnut extract to combat puffiness, along with skin-brightening micro algae extract and protective arctic marine to reduce and prevent signs of aging.
St. Tropez, Self Tan Berry Sorbet 2 Piece Kit, $24 — $24.00
Originally $48, now $24
The self-tanning kit from popular brand St. Tropez comes with a self-tanner and a dual-sided applicator mitt to ensure your tanner goes on smoothly—and a 4.8-star overall rating after more than 1,200 Ulta reviews.
Verb, Ghost Shampoo — $10.00
Originally $20, now $10
On March 28, beloved hair brand Verb is discounting the Ghost Shampoo and Ghost Conditioner for 50 percent off, which promise weightless volume and silky-soft hair, regardless of your hair type and texture.
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